What if you could have…..
a creative partner who “gets” you and your work
guidance with copy writing and sourcing content
Marketing & monetization that doesn’t feel “sales-y” and is unique to you
a visually pleasing website
help unearthing (or recovering) confidence and clarity about what you have to offer
emails, payments, and scheduling automated
regular back end tasks taken care of (by someone else!)
“I’ve been working with Katie for the last 8 months...
….otherwise this website never would've happened....I'm so grateful for her. She has literally been the most patient and flexible "business doula" I could have dreamed of and I cannot recommend her highly enough! Katie - I cannot thank you enough! I am so proud of "us" and I'm so grateful for this friendship and your great support and encouragement!"
A little about me….
I’m Katie DiBenedetto and I love creating websites for entrepreneurs just like you. Because I was there too — I wanted an online presence, but just couldn’t get over the hump. The idea of designing a website or figuring out my branding or how to make money scared the crap out of me, but I was having trouble finding someone to hire who really "got" me and understood my mission.
I was generally just hitting a wall when it came to making changes, utilizing technology, and upping my game.
I was able to find my way through all of that and now I want to digitally empower others to do the same.
How does it work, you ask?
Custom Quote + Consultation
To start, you’ll fill out a form with some basic info about your business and your needs. I will then create a custom quote and we’ll set up a phone call to see if we’re a good fit. If all goes well and feels good, then you’ll complete payment and we’ll start working on your content!
Coaching + Branding
I’ll help you hone in on your message and your offerings to make everything as clear and concise as possible. We’ll implement any payment, scheduling, or admin automations to make your work flow easier. We’ll outline email marketing, sales funnels, monetization, etc. Then we’ll sort out a logo, colors, and typography.
Copy writing + Content Sourcing
You’ll receive a content questionnaire to help generate copy for your website. If applicable, I’ll begin editing any preexisting content. Sourcing photos will be the next step, as well as any other visual elements to fill out your site. We’ll have unlimited phone and email contact for the duration of the project.
Look + Launch
Once the main components of your website are in place, I’ll give you a first look. We may swap out visual elements or continue editing copy. From there, you’ll approve the site design or ask for any final revisions (limited to one round), and once you give the stamp of approval — we’ll make your website live!
“Never, ever underestimate the value of working with a professional web designer, or think that it’s just a matter of making things look prettier.
After so much time spent stumbling around, I finally feel like I have both feet on the ground and that's because of Katie and her expertise, heart, vision, and insight.”
Sounds great!
How much does it cost?
Website Design Packages
Every business owner is so unique, as are their technical needs. Having said that - I’ve created two packages that encompass the most common website design needs. You will also see a list of add-on services to further customize your experience. If you are not sure what you need, feel free to fill out this form for a custom quote!
The Essentials
$1,500
A simple, one-page website
Perfect to start building your mailing list, easily share your contact info, to announce a forthcoming site, or to share a stand alone project (like a book). It includes:
Custom domain
Mobile friendly site design
Hosting, security, and basic SEO
Help developing your name + tagline
Assistance choosing your colors and typography
Favicon and social media sharing image
Unlimited phone + email contact
Your one-page site will feature:
your logo and tagline
business or project name
contact info + social media links
choice of a contact form or newsletter sign up
The Distinguished
$3,500
A robust, five-page website
Perfect for established businesses, or entrepreneurs ready to make it happen
Includes everything in the essentials, plus:
One parallax page (a long, scrolling page). Works great as an engaging home page or for showcasing your services or products page.
Four basic pages. Think: bio page, contact info, FAQs, etc.
Business coaching: helping you to refine your offerings, define your target market, streamline the user experience, get clear on your goals, etc.
Content questionnaire + Copy editing
1 outside integration (like Mind-Body schedule, Acuity, etc.)
Virtual Assistant Packages
How nice would it be to delegate the day-to-day, behind the scenes tasks of keeping your business running!? That’s where I come in - to decrease stress and increase productivity. If your needs do not fit into the packages below, feel free to contact me for a custom package. If you have hired me as your web designer, and we have outlined long-term marketing and monetization plans, I will become your virtual assistant after the initial design of your website is complete.
Small
$250 per month
1 newsletter per month
2 simple blog posts per month
One 30-minute call per month
2 hours of admin tasks
72 hour response time
Medium
$650 per month
Bi-weekly newsletters
M/W/F inbox monitoring
1 simple blog post + 1 long-form blog post per month
4 hours of admin tasks
Bi-weekly 30 minute calls
48 hour response time
Large
$1,200 per month
Weekly newsletter
M/W/F inbox monitoring
2 simple blog posts + 2 long-form blog posts per month
8 hours of admin tasks
Weekly 30 minute calls
24 hours response time
Fine print:
Hours/services do not roll over.
Your month is paid in advance and you will be sent a request for payment on the 1st of each month.
Regardless of your monthly package, there will be one-time setup fees for programs like Acuity, Mailchimp, or any other service you want me to maintain that is not yet setup.
Additional Admin Hours: $450 for a 10 hour block. Block expires after 90 days.
“Working with Katie made me feel…..
…like I had a true ally in sharing my work in this way, someone who really gets me. She would share ideas and invite discussion, but never once made me feel inferior if I didn’t understand something or hurt if I rejected a suggestion. I had no idea how much I needed this. ”Katie saw what I couldn’t see, and she knew how to make this vision a real thing in the world. Having my website in her hands, I truly felt shepherded, held, supported, and put at ease. Katie used to be a doula, and it shows.”
Examples of recent web design work:
I just finished Steph’s website and it was such a fun project! She is such a bright light and share’s so transparently about mothering, working from home, and building a business as a self employed mother of four.
Join me to see the before and after transformation of JenaSchwartz.com. Her old site was through Wordpress and the new site is through Squarespace. There are automations in place utilizing MoonClerk (payments), Acuity (scheduling) and Mailchimp.
Resonant Acupuncture is a new site build that also included logo design and branding assistance. Priorities were a clean, modern look and a streamlined booking process for clients.
Take a look at the before and after improvements of the Metta Yoga website! The old website was built using Go Daddy's website builder. The new website was created in Squarespace with MindBody integrations.
Graphic Design Projects
Digital Resume / Media Kit
Logos
Memes
Blog / Podcast Graphics
Marketing
FAQs
Q: Is the cost of my domain included in your fee? Are there other monthly/annual fees should I plan for?
A: The cost of your domain is not included in my fee. Domain fees (approx $20 per year), email hosting fees (approx $60 per year), and website hosting fees ($100-$300 per year) are not included in my fee. If you choose to utilize any of kind of automation, there are fees associated with that as well: scheduling automation is around $15 per month, payment automation is generally 2.9% per transaction, and email automation is monthly based on the number of subscribers.
Building a website is like building a house
A virtual home for your business
If you were building a brick & mortar space -- you’d hire an architect, a contractor, a plumber, an electrician. They’d all have different jobs to make sure everything ran smoothly, that the doors locked and the lights always turned on and that it was a welcoming space where people felt at ease and wanted to come back to time and time again.
In terms of building a house, just as with building a website -- there are certain basic elements each house needs regardless of how fancy it is. It doesn’t matter if we’re building you a tiny studio or Buckingham Palace -- you will need walls, a ceiling, electrical outlets, doors and keys.
It’s the same with a website
It doesn’t matter how big or fancy a website is or isn’t -- they all need custom domains, security, hosting, and basic functionality. We need to make sure that when people visit your virtual home, all the lights come on, everything is where it should be and they experience a feeling of ease when visiting.
Like with building a house -- you could fry your brain sourcing all the materials, learning all the building codes and city planning shiz, and you could watch DIY videos until the cows came home. You could do it and it might be good enough to get you by….
Or you can hire someone and invest in their professional service and have a much smoother experience and a nicer outcome.
A web designer is a one-time cost for something that you will use for years to come. The return on investment is basically a guarantee.